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Author Topic: 'Digital Flyer'  (Read 1143 times)
slaughteredlamb
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« on: December 06, 2010, 12:35:49 PM »

One of my bosses has had the 'great' idea of promoting our recording studios to other companies by producing what he has called a 'Digital Flyer' that we can 'Send' to potential customers which will have photos of the studios, technical data, audio samples etc.

Now comes the tricky bit. He has no idea at all as to what he means by 'Digital Flyer' nor does he know what he means by 'Send' to potential customers. But he has got it into his head that it must be simple to do. Yes, that's right he's a customer from hell!

I can only think of three ways of achieving this:

1. A Website
2. An HTML E-Mail
3. A Multimedia CD

For reasons I won't bore you with, we can't have a website and that therefore also pretty much rules out an e-mail as any HTML would have to reference files on a server that we aren't allowed to have. So that basically leaves a multimedia CD unless anyone else knows of any other things we could do.

Producing a Multimedia CD is beyond me, other than making a static HTML website on a CD which I think would look pants (but might be what they end up going for), and so I'm wondering if there are people on here that would be capable of doing this?

In my mind the kind of thing we need would be some kind of slick animated presentation (almost like a video introduction) which then allows the user to click on links to view technical specs of the studios, the kind of work we do/can do, photos of the studios, contact information and perhaps blurb on key members of staff.

If anyone is interested can you PM me your details and I'll pass them on to my immediate boss (not the one who brain child this is) so that we can get an idea of costs (obviously any discount for a charity would be appreciated  wink ). If you are able to give a very, very vague indication of price (I would certainly not hold you to it in any way), so much the better just so that my boss can go back to his boss with a "look it's going to cost at least x do you want me to proceed?". Now to give you fair warning, my personal opinion is that when presented with a costing for this work the big boss man in the sky will realise how naive he's been and nothing will come of it. However I may be wrong because I know that there is a big push to promote the studios at the moment to try and bring some much needed funds into the organisation. I would also say that at the moment I'm being told that any design would need to be based around existing company templates/design schemes so you may want to factor that in as well. I seriously, seriously would be against that because our companies designs leave a lot to be desired and are not the sort of thing that will attract media companies to work with us so hopefully they will accept this and go with a more suitable design!
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Tony
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« Reply #1 on: December 06, 2010, 01:30:33 PM »

Not wanting the job, but you could put it into a PDF - have a look at the iPDF (the one in the middle) has audio and video and normal PDF type stuff - it would be a problem emailing it though.

http://www.davidgilmour.com/freedom/index.htm
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Charisma Bypass
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« Reply #2 on: December 06, 2010, 01:45:45 PM »

You could load up a portable webserver onto CD, then make a PHP website which might suit your needs better?

http://wiki.uniformserver.com/index.php/UniCD
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Ben
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« Reply #3 on: December 06, 2010, 03:32:36 PM »

Easiest thing is probably a auto-playing PDF presentation on a mini business card CD.
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slaughteredlamb
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« Reply #4 on: December 06, 2010, 04:09:46 PM »

Cool cheers all, never knew you could do that with PDF. Will look into that!
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neal
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« Reply #5 on: April 13, 2011, 12:38:08 PM »

Just in case you're still pondering & haven't implemented the PDF option yet, the HTML email option isn't necessarily dead. Try Campaign Monitor as you can insert images into your emails (which don't have to be hosted on your webserver) and it also gives you some very nice tracking statistics.
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Jem
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« Reply #6 on: April 13, 2011, 01:04:22 PM »

Just in case you're still pondering & haven't implemented the PDF option yet, the HTML email option isn't necessarily dead. Try Campaign Monitor as you can insert images into your emails (which don't have to be hosted on your webserver) and it also gives you some very nice tracking statistics.
This was what I was going to suggest  - Campaign Monitor does the image hosting itself
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oi.
Dom
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« Reply #7 on: April 13, 2011, 01:06:34 PM »

I was going to suggest a Flash video/presentation on mini-CD as well, but then I saw your comment about not knowing anything about how to make one.

/useless
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Shirker
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« Reply #8 on: April 13, 2011, 01:38:13 PM »

Rather than a CD, how about sending it on a branded USB memory stick - that way they may keep hold of it in the future as general storage as well?
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Dom
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« Reply #9 on: April 13, 2011, 02:07:29 PM »

Aye. Perhaps put the USB stick on a keyring, or make the USB stick a keyring itself. For a simple HTML website you wouldn't need a very high-capacity stick, so 128Mb (or whatever the smallest is you can buy now) would be cheap and cheerful enough.
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Steve Lampkins
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« Reply #10 on: April 13, 2011, 02:11:38 PM »

http://it.slashdot.org/story/06/06/08/2151222/Social-Engineering-Using-USB-Drives
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